Originally opened in 1966, this hotel was often considered way past its time. The hotel hosted A-list celebrities, concerts, galas, and even a celebratory dinner for the Apollo 11 astronauts back in 1969 for a successful moon landing – making it a Los Angeles landmark enriched with history. In 2009 there was pushback as news made it out to the public that the building would be demolished and redesigned. With enough support from the public, the hotel was then deemed a Historical-Cultural Monument in 2013 by the city council, and consequently, a significant number of features and facets of the original hotel design remained. The lighting of the entrance underhang was one of the many characteristics that remained.
The Primus Marquee fixture helps bridge the old with the new by highlighting one of the key aspects of the hotel, the lighting of the entrance overhang. Part of the original design comes with its enticing entrance displaying a series of marquee lighting in straight patterns creating lines and triangles giving a sense of awe and beauty to the guests. This beautiful design remained but was updated with new lighting fixtures.